St Austell Brewery / Passport to Beer
exhibition
design
" It is innovative solutions such as the Passport to Beer and the skill of their design team that encourages us to continue to use Leap on a regular basis. Not only are they characters that are fun to be around but it helps that their design work is exceptional."
James Staughton - Managing Director
In the continuing role of creative partner at St Austell Brewery, we produced a 72 page, limited edition booklet within five working days, from concept to print, that's a record!
The booklet was printed using the unusal, but apt Gmund Bier Bock stock (the only paper in the world produced from recycled beer bottle labels & excess waste from the brewing industry). The front cover involves gold foil blocking, resulting in a memorable item to compliment a prestigious PR event.
The launch party was specifically held at the famous Wright Brothers restaurant, London for St Piran's day.
The original print flew off the shelves at the St Austell Brewery visitor centre & shop, we were therefore commissioned to produce a further 2000 for sale.
Credits:
Written by Ben McFarland- Beer Writer of the year 2011 'British Guild of Beer Writers'.
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